Privacy Policy

Last updated: April 2026

Introduction

HH Capital Global B.V. ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and otherwise process your personal data in connection with our website and business operations as a global FMCG trading company.

Data Controller Information

HH Capital Global B.V. is the data controller responsible for your personal data. You can contact us at:

HH Capital Global B.V.
KVK: 98534025
VAT: NL868536209B01

1. Data We Collect

1.1 Registration Data

When you create an account on our website, we collect:

  • Full name
  • Email address
  • Company name and position
  • Phone number
  • Business address
  • Username and password (encrypted)

1.2 Enquiry Data

When you submit inquiries through our contact forms or product pages, we collect:

  • Message content
  • Product specifications requested
  • Pricing inquiries
  • Delivery requirements
  • Any other information you voluntarily provide

1.3 Cookie Data

We collect information through cookies and similar tracking technologies, including:

  • IP address
  • Browser type and version
  • Pages visited and time spent
  • Referring website
  • Device information

1.4 Payment and Transaction Data

If applicable, we may collect invoice data, purchase history, and payment method information through secure third-party processors.

2. Legal Basis for Processing

We process your personal data based on the following legal grounds:

2.1 Legitimate Business Interests

We process your data to:

  • Maintain and improve our website and services
  • Analyze market trends and business performance
  • Prevent fraud and ensure security
  • Develop new products and services
  • Marketing and business development (B2B)

2.2 Contract Performance

Processing is necessary to manage your account, process inquiries, and execute business transactions with you.

2.3 Legal Compliance

We may process data to comply with applicable laws, regulations, and legal obligations.

2.4 Consent

Where required, we obtain explicit consent for specific processing activities such as marketing communications.

3. Data Sharing and Recipients

We may share your personal data with:

  • Internal teams: Sales, logistics, and customer service departments
  • Service providers: Web hosting, email providers, analytics services, and payment processors
  • Business partners: Suppliers, distributors, and trading partners (only as necessary)
  • Legal authorities: When required by law or to protect our rights

We do not sell your personal data to third parties. All service providers are contractually bound to process data securely and confidentially.

4. Data Retention

We retain personal data for the following periods:

  • Account data: For the duration of your account and 2 years after closure
  • Inquiry data: For 3 years to maintain business records
  • Cookie data: As per individual cookie policy (typically 1-24 months)
  • Marketing data: Until you unsubscribe

We will delete or anonymize data that is no longer required for its original purpose, unless retention is required by law.

5. International Data Transfers

As an international trading company, we may transfer data outside the EEA to business partners and subsidiaries. Where applicable, we implement appropriate safeguards such as Standard Contractual Clauses to ensure adequate protection levels.

6. Your Rights Under GDPR

As a data subject, you have the following rights:

6.1 Right of Access

You have the right to request a copy of the personal data we hold about you and details of how we process it.

6.2 Right to Rectification

You can request correction of inaccurate or incomplete personal data.

6.3 Right to Erasure

You have the right to request deletion of your personal data (subject to legal retention requirements) under certain circumstances.

6.4 Right to Restrict Processing

You can request that we limit how we use your personal data in certain situations.

6.5 Right to Data Portability

You have the right to receive your personal data in a structured, commonly-used, and machine-readable format.

6.6 Right to Object

You can object to processing of your personal data for legitimate business interests and direct marketing purposes.

6.7 Right Not to Be Subject to Automated Decision-Making

You have rights regarding decisions made by automated means that have legal or similarly significant effects.

7. How to Exercise Your Rights

To exercise any of these rights, please submit a request in writing to:

HH Capital Global B.V.
Email: privacy@hhcapital.com

We will respond to your request within 30 days. You may be asked to provide additional information to verify your identity.

8. Data Security

We implement technical and organizational measures to protect your personal data against unauthorized access, alteration, and disclosure, including:

  • SSL/TLS encryption for data in transit
  • Password protection and encryption for stored data
  • Regular security audits and updates
  • Access controls and employee training
  • Secure destruction of data when no longer needed

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of external sites. Please review their privacy policies before providing personal information.

10. Children's Privacy

Our services are intended for business use and are not directed to individuals under 18 years of age. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.

11. Complaints

If you have concerns about our data processing practices, you have the right to lodge a complaint with the relevant data protection authority in your jurisdiction. In the Netherlands, this is the Autoriteit Persoonsgegevens (AP).

12. Policy Updates

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of material changes via email or prominent notice on our website. Your continued use of our services constitutes acceptance of updated terms.

13. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

HH Capital Global B.V.
Email: privacy@hhcapital.com
Phone: +31 (0) 10 123 4567